Yext FAQs

Questions about using Yext? We’re here to help.

What is Yext’s mission?

Our mission at Yext is simple: provide perfect answers everywhere.

Today’s customer journey starts with a question. And consumers expect answers. Yext provides a single source of truth for the facts about a business — like hours, services, locations, professionals, menus, events, and more — making it possible for brands to provide brand-verified answers within search for consumers seeking the truth. Businesses choose Yext to drive digital discovery, engagement, and revenue.

What facts about my business can I manage with Yext? 

By serving accurate, consistent, brand-verified answers to consumer questions, Yext delivers authoritative information straight from the source — the business itself — no matter where or how customers are searching.

Our clients update millions of pieces of data in the Yext platform. What are they changing? Here’s just a sampling:

  • Address, phone number, and drop-off points of brick-and-mortar business locations
  • Hours of operation due to holidays or emergencies
  • Names, photos, credentials, locations, and office hours of professionals like doctors and insurance agents.
  • Menu items, descriptions, and prices
  • Granular product and service details
  • Event dates, descriptions, and times
  • Photos and videos
  • Seasonal specials and related content

This brand data changes as your business grows, services evolve, and as your customer expectations increase. Learn more about our Solutions.

How does Yext work?

Yext enables businesses to answer questions consumers ask about them in search. With Yext, brands can manage essential facts about their people, places, products, and more from a  single source of truth to power their own sites and services and sync with the maps, apps, and intelligent services customers use every day — helping them to surface in search results with perfect information.

Yext Listings puts you in control of the facts about your business across 150+ digital services globally. Our direct integrations put you in control of the information consumers find about your business — everywhere they search.

Yext Pages helps you create consistent, fast-loading, properly marked-up landing pages for your business’s locations, professionals, or events to improve your presence across search, maps, and voice assistants.

Yext Reviews allows your business to monitor and respond to reviews across the Knowledge Network. You can also use Yext to generate authentic reviews directly from your customers.

Yext Analytics allows your business to measure not only how well you rank in search, but how many of the facts that consumers see about your business that you truly control.

With the Yext App Directory (which includes pre-built integrations with applications like Tableau, Zapier, Hubspot, Zendesk, Domo, and more), your business can extend its brand data to the systems and processes you use every day.

Learn more about our full product offering.

How can I sign up for Yext and how much does it cost?

Our products and services are tailored to your business. Before advising on pricing structure, we need to better understand the needs of your business, which is why it’s best to connect with a Yext representative.

To explore a pricing structure for your business, you can request a demo or call 212-994-3900.

Learn more about Yext packages

What countries is Yext available in?

Yext works with businesses of all sizes across the globe. Request a demo or contact us to learn about the availability of Yext in your country.

How do I update my business information on Yahoo?

Yext powers both paid and free Yahoo claims. Yext is the only provider with a direct integration that allows companies to update their Yahoo listings at scale. In 2015, Yahoo tapped Yext to manage its Yahoo Local Business Claims process.

You automatically receive access to Yext when you create a Yahoo Free Basic Listing account. From your Yext dashboard you will be able to verify your business information on Yahoo, including Business Name, Categories, Phone Number, and Address. You may also add your business email and a website URL.

Any changes to information in your Yahoo business listing must be verified through proof of business information, an official document that shows your business name and address, such as a lease or utility bill. A copy of this can be submitted to Yahoo through the Yext dashboard. Once submitted, Yahoo will review your document(s), at which point they will determine if the requested changes are approved. Please note, there is no guarantee that Yahoo will approve all requested changes to your business listing.

Regardless, claiming your business listing on Yahoo via their Local Business Claims process is very valuable. By taking advantage of it, small business owners can help make sure their business listings are showing up accurately on Yahoo and ensure customers find the correct information online

If you want to use Yext Listings to control information about your business on other sites — like Google, Amazon Alexa, Apple Maps, and more — you can upgrade by requesting a demo or calling us 212-994-3900.

Learn more about using Yext to manage Yahoo business listings.

If you have questions, contact Yahoo Support at yahoo-support@yext.com.

I’m not a Yext customer, and I think Yext changed my business information online. What should I do?

Yext does not change or alter business information online without consent from our clients. In fact, unless a business chooses to work with us, we do not have access or authority to change any information for that business.

Due to the dynamic nature of the search industry and how publishers constantly refresh their own databases, it is possible that the site in question changed your information .

If you see that your business information has changed (for example, on your Facebook page) and you are not a Yext customer, this may have happened for one of the following reasons:

  • Rights were given to Yext by a Partner Reseller, professional marketer, digital agency, SEO consultancy, web developer, or social media manager that manages brand data on behalf of your business
  • You own a franchise location and your brand’s corporate marketing department has purchased Yext Listings on your behalf

If you believe this has happened to you, please reach out to the company that you believe is working with Yext. If you are unsure about who changed your business info, email support@yext.com with your business name and contact information.

I’m a Yext customer, and I think Yext incorrectly changed my business information online. What should I do?

If you believe your information has been changed, please contact your Account Manager, whose contact information can be found in your Yext account.

If you do not have your Account Manager’s information, please reach out to our Support Team at support@yext.com, and a Yext representative will assist you.

Why is my business information incorrect online and how can I correct it?

Search engine algorithms curate results based on a diverse set of information types, which can often lead to duplicative and conflicting information online. A search engine’s algorithm delivers what it believes is the most accurate answer to the user based on its assessment of each source’s authority and reliability.

These information types include, but are not limited to:

  • Data aggregators
  • Governmental records
  • Incorporation documents
  • Information from business owners
  • Public records
  • Publications
  • User suggestions
  • Websites

There are a few ways to correct your information, some of which are quicker than others. You can manually update your brand data on each site by adding your business information to each individual publisher. You can also leverage a tool like Yext Listings. Our product is just one solution that businesses can use to manage their data across the web, and using our services is not required. Our mission is to provide perfect answers everywhere by serving accurate, consistent, brand-verified answers to consumer questions — no matter where or how they are searching.  

If you are already a Yext customer and find incorrect data about your business, contact your Account Manager, whose contact information can be found in your Yext account.

Learn more about cleaning up incorrect data with Yext.

How does a Yext subscription and billing work?

Billing works differently based on the type of subscription you have. This information should be available in your Yext account, under Account Settings.

If you have any questions, contact your account manager or email support@yext.com.

What happens when I cancel my Yext subscription?

Yext does not hold your data hostage. Cancelling your Yext subscription does not overwrite the updates you have already made through Yext, and Yext will not force your listings to revert.

When you cancel your subscription, Yext no longer sends your brand data to the sites in our network. Afterwards, your business information becomes subject to the normal data compilation process of each publisher, which may result in your data and content changing over time.

Learn why Yext does not hold your data hostage.